Central Business District Association (CBDA) Website Redesign
The Central Business District Association (CBDA) serves as an advocate for its membership, supporting growth, and development within the business community of the Pembroke Strategic Growth Area. CBDA turned to Marathon when they were ready to redesign their website. Having a growing membership and hosting of a number of events throughout the year with very limited internal resources meant that the new website needed to be easy for CBDA to manage and maintain. It also needed to create efficiencies with their current processes.
Marathon worked with CBDA to provide a newly designed website that not only improved how they are able to communicate to their current and prospective members, but also streamlined event registration management, payment of membership dues, and more.
The newly designed website features a robust membership directory, a calendar of events with details and registration capabilities, and the latest news from CBDA and their members, all within a beautifully designed, intuitive architecture. The webiste is built on an easy-to-use content management system (CMS), giving their internal resources the ability to maintain the website content without needing any technical expertise.